About Simple Biz Systems
Building lean, dependable digital systems for independent trade contractors and free public utilities for students and families across Llano and Burnet Counties.
Founder Background
Jeraldo Cruz • Kingsland, TX
Simple Biz Systems was founded by Jeraldo Cruz in Kingsland, Texas. Bringing extensive experience across technical operations, systems analysis, and field logistics, the studio focuses on stripping away monthly software bloat in favor of clean, pragmatic tools.
Whether calculating deadhead windshield transit along the TX-29 and RM 1431 corridors, estimating local bulk materials, indexing commercial construction permits, or building offline paperless signoff workflows for trade rigs, our priority is practical utility that helps independent businesses protect their margins.
Why We Build
Most enterprise software platforms have lost touch with reality. To complete a routine service call or sign off on a customer invoice, trade contractors are pushed into complex software subscriptions running hundreds of dollars per month per vehicle. These platforms demand persistent high-speed internet, lock customer records behind proprietary paywalls, and slow down field crews with unnecessary form fields.
At the same time, rural communities are bombarded by ad-heavy portals, local news paywalls, and complicated government interfaces when families are simply looking for lake levels, road closures, or organizing benefit paperwork.
Simple Biz Systems operates on a different standard: local-first, transparent, and resilient. We engineer clean tools that run directly in your browser, save data to your own device, and work reliably even when cellular data drops out in metal shops or rural lake coves.
Operational tools should be tools, not recurring liabilities. We build straightforward software that solves problems without per-truck monthly fees.
Your customer records, signed work orders, and family documents stay on your physical hardware. Zero tracking cookies, zero marketing telemetry.
We provide free public resources to the Highland Lakes, including ad-free weather feeds, interactive incident mapping, hydrological monitors, and student pacing planners.